Good Luck to CodeGear

Thinking Out Loud
09 May 2008

A couple of days ago, David I, Anders O and Christine Ellis were nice enough to touch base with me to briefly discuss the news most of our Delphi/C++Builder customers already know...that Borland sold it's CodeGear division to Embarcadero.

Here's hoping that the new chapter in the product line that gave birth to DevExpress in Nov 1998, is an exciting one.

For those customers who've been writing to us asking about what the future might crystal ball just got a major tune up and I know how all of this will end up. I'm more than happy to share the information for the right fee. Smile

On a more serious note...our product plans for Delphi/C++Builder will remain the same regardless of ownership of said products. As I mentioned to David I - what matters to us is not who owns the products but whether we are forced to compete with the component palette inside Delphi/C++Builder.

On a personal note...announcements like this always trigger the proverbial "walks down memory lane" for me. When I heard the news from Vlad in the morning my mind was instantly taken back to July 1999 and BorCon in Philadelphia. It was about 8 months since the launch of our first product for Delphi - the ExpressGrid. We had decided to make a big a major sponsorship of the event. We'd hired an outfit to build our very very large booth and ship it from the West coast to the East Coast. Tom flew out to Philly in advance to make sure all went well. When I arrived, Tom said to me - you don't want to know what's going on. Not a patient person in my younger age...I told him to freakin' tell me what was going on...He replied that the booth was not in Philly and that the on-site rep from the folks building the booth had no idea where it was.

An hour of angry shouting later we learned that they had not shipped the booth in time and that only 1 day earlier they were forced to ship the massive (I really mean massive) wood/particle board structure via air cargo to Philly. To make a very long and expletive laden story short, the booth arrived and the union crew put it together just in time for the opening day.

BorCon Philly was also the event where we first met a few DevExpress team members...Julian (who was with TurboPower at the time), Mark (who was constantly followed by about a half dozen groupies), and Azret (who was in love with our products and ready to conquer the world with an app he was building).

Over the years, our business relationship with Inprise/Borland/CodeGear has given me plenty of ulcers...but the fact is that were it not for Delphi we'd not exist today. Good luck's hoping it all works out for the best.

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I really hope the merge will bring Delphi to what it was back in the days - a stable product with enormous user base, extremely active communities, lots of dedicated sites, news groups, component vendors, etc.

Indeed, good luck to CodeGear! :)

9 May 2008
Scott Woods
Scott Woods

I think this will be positive turning point for Code Gear.  I am excited for their excitment and look forward to great new versions of Delphi in the future.

9 May 2008
Joe Hendricks
Joe Hendricks

Very nice post!  I look forward to seeing the even larger DevExpress booth at the first EmbarCon ;-)

9 May 2008
Ben Hayat
Ben Hayat

If this new company is smart, they would develop a strong relationship and support for their third party vendors, so

a) they could spent their time and resources on the core.

b) give incentive to vendors to build more products.

c) consumers get best of both worlds.

It's just too bad CodeGear lost too many talents recently and gotten behind with .Net technology!

I wish them well and I had great times using Delphi.


9 May 2008

SADLY it is just a matter of time and Delphi will pass away. Once it was the best IDE and the best Framework (VCL), but now Embarcadero will need to invest a lot in the IDE and Delphi related technilogies (ECO, VCL, etc.) to compete with VS.NET (and other Java IDEs) and Frameworks/Libraries (Hibernate, LLBLGen, etc).

One of the most important things for me is to offer Delphi with support for the last version of the NET Framework. And even Microsoft has problems with that.

In the past we choose Delphi because you can do things that other IDEs cannot do, or that ware a lot easier in Delphi. Now its more difficult/harder to work with Delphi that with VB/C#.

9 May 2008
Pieter Viljoen
Pieter Viljoen

Small companies CAN move faster. That is a FACT.

No matter what Codegear lost. The important thing is that they got rid of the Borland Company itself.

The biggest problem for Delphi was the lack of vision and backing from the Companies leadership.

There were never a strategy that anyone could understand.

Delphi kept doing well - in spite of Borland, not because of it.

Languages attracts a culture of developers. No matter how good C# is, basically to me it still remains an upside down language.

if Codegear now really applies their mind to the task, they CAN get back on track.

This is what REALLY worries me:

1. Try buying Delphi on-line when you are in a country. So Codegear loses money right.

2. What name type of name is Embarcadero? For goodness sake, keep it simple on the tongue. Branding is everything. Maybe the company name now should be Delphi!

3. What, are we now going to turning Delphi in the same SLOW messy products like Java and dotNET. There is a reason why Delphi is still appealling, and why there is a need for it.

10 May 2008
richard morris
richard morris

Vale Borland ... bon chance Delphi.

12 May 2008
Julian Bucknall (DevExpress)
Julian Bucknall (DevExpress)


I've heard of never mixing metaphors, but mixing languages? :)

Cheers, Julian

13 May 2008
Ross Harvey

We've used Delphi for years, and will be using it for years to come but the commercial reality for any company with a large developer base is always going to be whether skill sets are readily available during the recruitment process.

What with CG playing catch-up with .Net, and their ridiculous upgrade fees (£900 to go from BDS 2006 to Delphi 2007!) and diminishing 3rd party support, companies are compelled to make the shift to VS.NET.

It's such a shame, I wanted to use Delphi forever!!!  But whatever happens it will be interesting to see if Embarcadaro change the roadmap CodeGear laid down, for better or for worse!

Good luck!

16 May 2008
Christopher Todd
Christopher Todd

Ha. You think Borland, Code Gear had/has problems. I migrated from PowerBuilder (Sybase). They make Borland look good. PowerBuilder still has the easiest method to create an enterprise database application (truly RAD), but they're adoption of dotNet is extremely slow and lacking in every way. It is just the nature of the Beast... Trying to pin your architecture on a moving target you have no control over.


19 May 2008

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